Entries by Christy Lu

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5 Highlights for SMB Modern Sales Practices at MCX 2017

Oracle Modern CX is bringing modern marketers together again on April 25-27 in Las Vegas. In an integrated marketing world, modern marketing doesn’t simply mean marketing in silos anymore. Instead, Oracle is delivering its best knowledge sharing and inspirations for modern marketers on four pillars: Marketing, Service, Sales, and Commerce. If you’re still making the […]

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Sales Cloud Mobile Reporting: Two Ways to Carry Your Reports in Pocket

Reporting is one of the best components of Oracle Sales Cloud because it provides us measures to analyze needs, spaces, and gaps in customer experience. Oracle Sales Cloud has a robust reporting engine for users tailoring their analysis to different business needs and scenarios (for example, using reports to help your outbound prospecting: Best Practices for […]


Painless Data Transformation: SQL is Your New Best Friend

The Pain of Data Migration Data migration is almost a necessity if your company is planning to migrate from one CRM system to another. From my previous experience, I almost encountered every problems that can happen in data migration: dirty data (Learn More About Data Cleanliness), broken Excel and Vlookup, messy delimiter, discrepancies between data […]